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StackAdapt Programmatic
StackAdapt Integrates Data From Experian To Boost Match Rates

By Jon Lafayette Published

Collaboration aims to improve campaign outcomes

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Yoko Ono with the John Lennon Educational Tour Bus at an appearance in New York.
John Lennon Educational Tour Bus Joins AXS TV-Spectrum ‘Band Together’ Music Initiative

By Jon Lafayette Published

Bus slated to make stops in L.A., N.Y. and Indianapolis

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VideoAmp logo projected on a wall at Cannes party
VideoAmp Says It Serves as Currency in $1 Billion of Media Deals

By Jon Lafayette Published

Measurement company expects to be used to guarantee $1.5 billion in ad buys by year-end

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LG Smart TV
LG Study: Asian-American Viewers Prefer Streaming Ads

By Jon Lafayette Published

27% say the made a purchase after seeing a product on TV

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New Orleans Pelicans Gray Television
Gray Forms Gulf Coast Network To Broadcast Pelicans NBA Games

By Jon Lafayette Published

Games will air on stations in Louisiana, Mississippi and Alabama

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Olympic Beach Volleyball
Olympics Boost Broadcast, Peacock Viewing in August

By Jon Lafayette Published

Democratic National Convention scores for MSNBC

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Spectrum Ad
Charter's Spectrum Launches ‘Life Unlimited’ Brand Platform to Counter Wireless Competition

By Jon Lafayette Published

New $30-per-month internet plan announced

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Hispano Soy
‘Hispano Soy’ Marks Hispanic Heritage Month on Warner Bros. Discovery U.S. Hispanic Nets

By Jon Lafayette Published

Programming, promos appear on Discovery en Espanol, Discovery Familia, Hogar de HGTV

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Telemundo Hispanic Heritage Month
Telemundo’s ‘Celebrando Todo Lo Que Somos’ Marks Hispanic Heritage Month

By Jon Lafayette Published

Campaign kicks off on ‘Today,’ ‘Hoy Dia’

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A closeup of U.S. money
Strong Ad Market Means Smaller Drop in TV Revenues, Says Magna Forecast

By Jon Lafayette Published

Elections, Olympics add $10 billion in spending

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