Latest articles by John Consoli
MBPT Spotlight: Three Months Of NHL Playoffs On NBCU Networks Offer Good Play For Millennial Men
MBPT Spotlight: Fox Off To Slow Start, But Still Offers Marketers Millennials At a Cost Lower Than Sports Telecasts
MBPT Spotlight: Nielsen’s Message To Marketers: Multicultural Consumers Are Major Holiday Spenders
MBPT Spotlight: Media Buyers Balk at Labeling Any Freshman NBC, Fox Series Potential Hits
MBPT Spotlight: CBS, Turner Say They’ve Taken In Record Amount Of Ad Dollars For NCAA Men’s Championship Tournament
MBPT Spotlight: Telemundo Research Says Marketers Should Use Hispanics As Their Brand Ambassadors
MBPT Spotlight: As Holiday Season Ends, Broadcast Networks Look To Revitalized Their Primetime Schedules
MBPT Spotlight: Regional Sports Net MLB Ad Sales Should Reach 75% Sellout Level By Opening Day
MBPT Spotlight: Networks’ NFL Telecasts Continue To Draw Mass Audiences Despite League’s Domestic Violence Black Eye
MBPT Spotlight: CBS, ABC Give It A Shot, But NBC Wins February Sweeps With Big Assist From The Super Bowl
MBPT Spotlight: ‘Rudolph’ Again Shined Brightest Among Broadcast Networks’ Animated Holiday Classics
