John Consoli

Latest articles by John Consoli

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MBPT Spotlight: In Broadcast Primetime, Older Can Sometimes Be Better

By John Consoli published

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MBPT Spotlight: Magna Global Report Offers Marketers Intel On The Hot Sports Marketplace

By John Consoli published

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MBPT Spotlight: Many Broadcast Network Series Getting Big 18-49 Demo Boosts From Delayed Viewing

By John Consoli published

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MBPT Spotlight: NBA’s TV Partners Say Ad Sales Pacing Ahead Of Last Season

By John Consoli published

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MBPT Spotlight: Discovery’s Version Of The Super Bowl—Shark Week—Is Sold Out

By John Consoli published

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MBPT Spotlight: Marketers Get Greater Insights Into Mobile’s Use By Consumers in Adobe Survey

By John Consoli published

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MBPT Spotlight: Message To Marketers: Don’t Forget About Generation V—Active Duty and Military Veterans

By John Consoli published

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MBPT Spotlight: What’s In A (Domain) Name? In New System, Plenty For Marketers

By John Consoli published

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MBPT Spotlight: With NBCU’s Clout, Sprout Is Hoping to Grow Its Share of the Kids Ad Market

By John Consoli published

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MBPT Spotlight: Study Offers Marketers Advice on Retaining and Attracting Millennial Consumers

By John Consoli published

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MBPT Spotlight: Jimmy Fallon Sprinted to a Late-Night Lead and Has Not Looked Back

By John Consoli published

Viewpoint
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MBPT Spotlight: Millennial’s Continue To Defect From Summer Broadcast TV—To the Tune of 20%

By John Consoli published

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MBPT Spotlight: Fox Sports Originals Unit Looking for Marketing Partners

By John Consoli published

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MBPT Spotlight: Message To Marketers: Consumers Care About Social Responsibility

By John Consoli published

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MBPT Spotlight: Most Ad-Supported Cable Networks Struggled With First-Month’s Primetime C3 18-49 Ratings

By John Consoli published

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MBPT Spotlight: Nielsen Report Documents The Growing Influence Of The African-American Consumer

By John Consoli published

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MBPT Spotlight: Spanish-Language Broadcast Primetime Viewing Slipped A Bit This Summer

By John Consoli published

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MBPT Spotlight: Cassandra Report Offers Marketers Global Insights On Reaching Millennial

By John Consoli published

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MBPT Spotlight: Fast Casual Restaurants Gaining Popularity In All Demo Groups

By John Consoli published

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MBPT Spotlight: Most-Watched New Broadcast Series Have Oldest-Skewing Audiences

By John Consoli published

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MBPT Spotlight: Delayed Viewing Boosts Summer Broadcast by Double-Digits

By John Consoli published

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MBPT Spotlight: ABC Primetime Offers A Clue To African-American Viewing Patterns

By John Consoli published

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MBPT Spotlight: Broadcast Networks Not Giving Affiliates’ Late Local News Telecasts Much Lead-In Help

By John Consoli published

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MBPT Spotlight: Ford’s 2015 Trend Report Explores Generation Z And Their Influence On Brands Going Forward

By John Consoli published

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MBPT Spotlight: MTV Study Debunks Myths About Millennials And Their Cars; Offers Advice On How Automakers Can Tap Into The Demo

By John Consoli published

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