Xandr
Latest Xandr
![Xandr](https://cdn.mos.cms.futurecdn.net/mJ2SF9mbzwvkHJLNsukf5A-320-80.jpeg)
AT&T Completes Sale of Xandr Ad Unit to Microsoft
By Jon Lafayette last updated
Deal unwinds what remains of telco‘s media business
![GumGum](https://cdn.mos.cms.futurecdn.net/6WzGtJpRwAfpZF9aP5q4xh-320-80.png)
Xandr To Offer GumGum’s Verity Contextual Targeting Technology
By Jon Lafayette last updated
Integration provides brand safety
![Xandr](https://cdn.mos.cms.futurecdn.net/mJ2SF9mbzwvkHJLNsukf5A-320-80.jpeg)
Xandr Launches Inventory Library To Make Finding CTV Deals Easier
By Jon Lafayette published
Buyers get access to a premium video catalog
![Kristin Dolan 605](https://cdn.mos.cms.futurecdn.net/6VTTfqa4akoVUnhuvkNUnP-320-80.jpg)
Xandr To Use 605 Exchange as Currency For Data-Driven Linear Buys
By Jon Lafayette last updated
Monetize TV and Invest TV platforms will use 605’s Advanced Audiences to transact
![Xandr image](https://cdn.mos.cms.futurecdn.net/mJ2SF9mbzwvkHJLNsukf5A-320-80.jpeg)
AT&T To Sell Xandr Ad-Tech Unit to Microsoft
By Mike Farrell last updated
Microsoft will use ad platform to complement its other ad offerings
![null](https://cdn.mos.cms.futurecdn.net/Nm46QBCBDudTg4M8okdbG7-320-80.jpg)
AT&T Exploring Sale of Xandr Digital Ad Unit: Report
By Jon Lafayette last updated
AT&T is exploring selling of its Xandr digital ad operations, according to a published report.
![Future Today Xandr](https://cdn.mos.cms.futurecdn.net/5tEWWCkK53CV9nQJyfY3rW-320-80.jpg)
Xandr Helps Future Today Grow CTV Advertising Revenue 200%
By Jon Lafayette published
Future Today, a streaming video company with channels including HappyKids, Fawesome and Filmrise, says working with AT&T’s Xandr unit is helping it cash in on the booming connected TV market.
![Xandr CTV](https://cdn.mos.cms.futurecdn.net/Nm46QBCBDudTg4M8okdbG7-320-80.jpg)
Advertisers Plan More Spending on Data Driven Linear TV: Xandr
By Jon Lafayette published
53% increase in OTT and CTV budgets
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