tvsquared
Latest tvsquared

Innovid Completes $160 Million Acquisition of TVSquared
By Jon Lafayette published
Combined companies offer cross-platform TV measurement and attribution

Wonder Women of New York 2022: Jo Kinsella
By Kent Gibbons published
President, TV Squared by Innovid

Innovid Acquires TVSquared in Deal Worth $160 Million
By Jon Lafayette last updated
TVSquared CEO Calum Smeaton stepping down after deal closes

TVSquared Hires Senior Execs From Amazon and TransUnion
By Jon Lafayette published
TVSquared, the TV ad measurement and attribution company, said it named Debbie Wogan chief revenue officer and Jessica Hindlian as senior VP of identity & partnerships.

TVSquared Working With AdImpact To Measure Political Ad Reach on CTV
By Jon Lafayette last updated
CTV election spending expected to reach $1.5 billion 2022

Flashtalking Working With TVSquared To Gauge Incremental Reach
By Jon Lafayette published
Flashtalking said it is working with TV Squared to measure the incremental reach connected TV delivers beyond linear networks for converged TV ad campaigns.

After a Long Grounding, the Travel Sector’s TV Ads Take Flight Once Again
By Jamie Lemle published

TVSquared, Blockgraph Provide Attribution for Spectrum Reach
By Jon Lafayette published
Cross-platform TV campaign results analyzed
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