PubMatic
Latest PubMatic

PubMatic Adds Features To Connected TV Platform
By Jon Lafayette published
Expands relationships with AMC, Fox, iQIYI and TiVo

PubMatic Launches Activate, Enabling Direct Deals Via Programmatic Platform
By Jon Lafayette published
Dentsu, Fubo, GroupM, Havas Mars, Omnicom Media among users

The Simple But Overlooked Way to Unlock Scale and Brand Safety in Programmatic CTV
By Nicole Scaglione published
Demand for quality CTV inventory has never been higher

Kroger Making Data Available For Programmatic CTV Ads
By Jon Lafayette published
Advertisers can use retail data to target ads via Magnite, OpenX, PubMatic, Xandr

CTV Publishers Benefit from Separated Demand and Tech Platforms
By Mike Chowla last updated

Standardize Content Object for Programmatic CTV: Small Change With Big Impact
By Julio Acosta last updated

GroupM Launches Programmatic Marketplace with Magnite, PubMatic
By Jon Lafayette published
Clients get better access to premium connected TV inventory with less opportunity for fraud

Biddable CTV Can Help Brands Weather the Global Supply Chain Squeeze
By Nicole Scaglione published
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