Precise TV

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Precise TV Report
Teens Like the Ads on YouTube, Shows on Netflix, Precise TV Finds

By Jon Lafayette Published

New report says teens are most likely learn about movies from social media

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Peppa Pig
Kids Are Going to YouTube To Stream Shows They Used To Watch on Cable: Precise TV Study

By Jon Lafayette Published

Paramount’s ‘Paw Patrol,’ ‘Peppa Pig’ are pretty popular

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Family Watching TV
YouTube Tops With Kids, Families, Precise TV Finds

By Jon Lafayette Published

Ad recall on YouTube two-times other platforms

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Precise TV Teen Report
Teenagers Turn to YouTube Before TV, Precise TV Finds

By Jon Lafayette Published

Teens watch, recall ads

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Tom Drinkwater Samson Wong Precise TV
Precise TV Names Executives To Lead Business in Australia

By Jon Lafayette Published

Company releases first report on kids advertising Down Under

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TikTok
TikTok Gaining on YouTube as Key Way To Reach Kids

By Jon Lafayette Published

Report from Precise TV and Giraffe Insights finds kids are asking for what they see on TikTok

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A kid watching TV
YouTube Key To Reaching Kids, Who Drive Family Buying Decisions: Precise TV

By Jon Lafayette Last updated

Study finds 20% of kids have made purchases in the metaverse

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Patrick Benad Precise TV
Precise TV Hires Patrick Benad To Up Its Gaming & Kids Business

By Jon Lafayette Published

Exec was most recently VP of sales at Venatus Media

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Andy Tress Precise TV
Precise TV Hires Ex-Google Exec Andy Tress as Senior VP of Sales

By Jon Lafayette Last updated

Company adds Amazon shopping data to its platform

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Precise TV
YouTube Tops For Generating Brand Recall With Kids, Study Finds

By Jon Lafayette Published

Precise TV and Giraffe Insight says contextually aligned ads produce better results

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