Viamedia, CenturyLink Expand Ad Deal
Viamedia, a provider of outsourced local TV ad services, said it has expanded a deal with CenturyLink to provide ad services in three cities where the telco offers its Prism TV service — Phoenix; Omaha, Neb.; and Colorado Springs, Colo.
Viamedia has served as CenturyLink’s advertising sales operator since 2011 in seven markets where it offers Prism TV service: Columbia and Jefferson City, Mo; Ft. Myers, Orlando and Tallahassee, Fla.; La Crosse, Wis.; Las Vegas, and Raleigh, N.C.
“We are thrilled to expand our agreement with CenturyLink as its advertising sales representative,” said Mark Lieberman, President and CEO, Viamedia, in a statement. “Together, we will open new doors with best-in-class advertising solutions and technologies for businesses in the important markets of Phoenix, Omaha and Colorado Springs.”
For the full story go to Multichannel.com.
The smarter way to stay on top of broadcasting and cable industry. Sign up below