WETA Adds Brit-Filled Digital Subchannel

Noncommercial WETA TV Washington is launching a new digital
subchannel, WETA UK, on June 2.

It is a poorly-kept secret that many of noncommercial TV's
best shows have been British imports, from Masterpiece
; I, Claudius; Brideshead Revisited; and Upstairs Downstairs, to Monty Python, Fawlty Towers, As Time Goes
and Blackadder.

With a nod to that reality, WETA is slating a 24/7
subchannel (26.2) with British imports.

"British programming has long proven popular with our
audience on our principal channel, WETA TV," said Kevin Harris, VP and
television station manager of WETA, in announcing the new channel Wednesday.

Among the familiar offerings from noncom seasons past, and
present, include Hustle, Waking the Dead, New Tricks, Prime Suspect,
Robin Hood, Are You Being Served, Doctor
, All Creatures Great and Small,
the BBC version of Antiques Roadshow,
To the Manor Born and many others.

WETA UK will mark the third digital channel for WETA; the
others are WETA HD and WETA Kids.

John Eggerton

Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.