Jordan Wertlieb, general sales manager for Hearst-Argyle's WBAL Baltimore, will take over as the station's president/GM Aug. 1, when station chief Bill Fine moves to Boston to run sister station WCVB.
Fine is succeeding long-time WCVB President/GM Paul La Camera, who will remain president until year-end and then serve as a consultant for Hearst-Argyle.
Wertlieb has worked for Hearst-Argyle since 1986. He joined WBAL as general sales manager in 1999. Previously, he was national and local sales manager for WCVB.
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WBAL's local sales manager, Barbara Anderson, will succeed Wertlieb as GSM. She has been with the station since 1994 and has twice been recognized as Hearst-Argyle's "Salesperson of the Year."
