We tv has partnered with African-American gossip website Bossip to create a new weekly series debuting in July.
The six-week series, Bossip on We tv, debuts July 6 and will feature breaking news, gossip and up to-the-minute exclusives from the entertainment world developed by the website’s writers and editors, said network officials.
“WE tv’s partnership with Bossip leverages the strength of two powerful brands across two different platforms – a top African American entertainment website and the number one cable network with African American women and adults on Thursday nights,” said Marc Juris, president of WE tv in a statement. “This show will serve to broaden Bossip’s reach and awareness while also driving WE tv’s live viewership with day and date content.”
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