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Viacom Names Norfolk GM

Steven Soldinger, VP, television, and COO or Equity Broadcasting Corp., has joined Viacom as VP and general manager of its UPN affiliate, WGNT Norfolk, Va.

Meg Lavigne had been overseeing the station's operations while at the same time running Viacom's WUPA-TV Atlanta, also a UPN affiliate. Now she gets to concentrate on her Atlanta station.

Soldinger is a second-generation TV station manager in the market. His father was VP and GM of CBS affiliate WTAR (now WTKR) and for NBC affiiliate WAVY.

Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.