TV One has topped the 50-million household subscriber mark after recent launches in several cable systems, the network said.
The six-year old entertainment and lifestyle network for African American adults is now available in more than 50.1 million U.S. households, according to the March 2010 Nielsen universe estimates. Recent launches for the Comcast Cable and Radio One-owned network include Cox Communications in Phoenix and Tucson, AZ; Bright House Networks in Bakersfield, CA; Insight in Lexington, Covington, and Bowling Green, KY and Evansville, IN; Time Warner Cable in Syracuse and Green Bay, WI; Mediacom in Valdosta and Columbus, GA; and Suddenlink Communications in Ruston, LA.
"At a time when distributors are extremely selective about launching linear networks, we applaud our distribution partners for recognizing the quality and value in TV One and its programming," said TV One President and CEO Johnathan Rodgers in a statement. "We are particularly pleased that distributors are recognizing the value of diversifying their lineups and adding TV One beyond the markets that have a traditionally high percentage of African American households."
