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Turner Elevates Frohman

Turner Broadcasting System Inc. has promoted Trish Frohman to executive vice president.

Frohman will add oversight of the company’s local/regional ad-sales division to her current role as head of Turner Sports’ ad-sales and event-marketing group.

She will continue to oversee ad sales, as well as sponsorship and promotional efforts, for Turner Sports properties including the National Basketball Association, the National Association for Stock Car Auto Racing, the PGA, college football and Major League Baseball’s Atlanta Braves.