Cablevision Systems added more than 2 million digital subscribers to The Tube Music Network’s total, pushing the digital-multicast channel past the 13 million mark.
The Tube is now available via WPIX in New York, WPHL in Philadelphia and WTXX in Hartford, Conn., through both Cablevision and digital tuners.
The channel’s play list includes major- and independent-label videos, as well as exclusive performance clips.
“In the past few weeks, we have launched on cable systems in Denver, Los Angeles, Miami, Pittsburgh, St. Louis, Baltimore and Minneapolis, and today's announcement continues that aggressive national campaign,” The Tube CEO Les Garland said in a prepared statement.
“As our distribution expands, we are setting the stage for our advertising and e-commerce efforts, which will provide our partners the most comprehensive marketing and promotion opportunities for this new digital space,” he added.
