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TeenNick To Launch `Splat’

After weeks of teasing its launch, Nickelodeon Thursday said it will debut its ‘Splat’ multiplatform programming block Oct. 5 on TeenNick.

The block will run from 10 p.m. to 6 a.m. on TeenNick and will feature classic Nickelodeon shows from the 1990s including Rugrats, Kenan & Kel and Hey Arnold!, said network officials. The block will look to recreate specific days of programming as they aired in the ‘90s and will feature original promos and interstitials.

In addition, the Splat will feature a fan-driven web site built around social conversations, an Splat-branded keyboard featuring emoticons, stickers and GIFs and a social media presence of Facebook, Instagram, Pinterest, Tumblr, twitter, Vine and YourTube, said the network.

“We have been listening closely to our first generation of Nick kids that are craving the great characters and shows they grew up with watching Nickelodeon in the ‘90s,” said Cyma Zarghami, President of Viacom Kids and Family Group. “We designed ‘The Splat’ with fans and their requests in mind, which means we’re bringing together these beloved series and a high level of digital engagement to give fans a retro media experience they can’t get anywhere else.”

90's Nickelodeon stars Kenan Thompson and Kel Mitchell reunite on The Tonight Show With Jimmy Fallon