‘STUDIO 54’ REBORNAMID UPFRONTS
By by MCN Staff
NEW YORK — BBC America’s ad-sales team threw a
Studio 54-themed party for 800 ad buyers at
Roseland Ballroom last Wednesday, where
aerialists and bikinied contortionists silently
entertained against a disco backdrop. This week’s
upfronts in New York include presentations by
Discovery, TruTV, Style and Scripps Networks.
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