'Outlander' Episode Generates Nearly 900,000 Streams

By R. Thomas Umstead
published

Nearly 1 million people have viewed the first episode of Starz’ Outlander prior to its Aug. 9 premiere, the network said Friday.

The first episode of the series, adapted from author Diana Gabadon’s best-selling books, has been seen 897,372 times by more than 600,000 unique viewers between Aug. 2 and Aug. 7 via Starz On Demand, Starz Play, Starz.com, Youtube and Xfinity On Demand, said network officials. (Click here for a review of Outlander.)

The network has made the first episode available for several other series, including Power, Black Sails and Da Vinci’s Demons, but none have generated the streaming views Outlander has thus far generated, said Starz.

R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.