'Star Wars Rebels' Draws 6.5M Viewers
The television movie, Star Wars Rebels: Spark of Rebellion reaped 6.5 million viewers around the globe for its premieres on Disney Channel and Disney XD.
Among the 2.7 million who saw the Oct. 3 U.S. premiere on Disney Channel at 9 p.m., 1.3 million were kids 2-11, 918,000 kids 6-11, 762,000 boys 2-11 and 527,000 boys 6-11.
Within the target demographic of boys 6-11, the movie scored 52% higher than Disney Channel's year-to-date ratings in that timeslot.
Over the weekend across 16 markets in Europe, Middle East and Africa and Canada, the movie was viewed by an additional3.8 million viewers, 1.8 million of whom were kids and 1.1 million were boys.
Disney XD will encore Star Wars Rebels: Spark of Rebellion tonight, Oct. 6 at 8 p.m, and the weekly series will begin Oct. 13
WATCH Disney XD was also available in the U.S. for a wide range of platforms, tallying 75,000 video views since its Sept. 26 debut on the varied devices.
The Lucasfilm Animation production is created by Dave Filoni, Simon Kinberg and Carrie Beck, with executive producers, Filoni and Kinberg and Greg Weisman.
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