Sportsman Channel Retains Iditarod Rights
Sportsman Channel said it renewed its partnership with Alaska's Iditarod Trail Sled Dog Race.
Deal terms were not disclosed.
As was the case earlier this year -- when the race returned to television for the first time since 2009 -- Sportsman will provide comprehensive recaps of the upcoming competition, which begins on March 7, 2015. Iditarod Productions will continue to produce the annual sled dog spectacle and provide extensive, in-depth coverage, video and updates through a robust online platform for Sportsman Channel and The Iditarod Trail Sled Dog Race websites.
“The dramatic finish of the 2014 Iditarod Trail Sled Dog Race proves why Sportsman Channel values this event like none other,” said executive vice president of programming and production at Sportsman Channel, Marc Fein. “This iconic American and Alaskan celebration of will and determination epitomizes Sportsman Channel’s red, wild and blue programming initiative. We continue to be honored with this collaborative partnership and the network’s exclusive designation as the official network of the Iditarod.”
The network will provide extensive coverage into each aspect of the The Iditarod, including the sled dogs, the men and women involved, the Alaskan frontier, along with hours of programming and specials.
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