Spike TV will team with sister Viacom service Nickelodeon to produce a kids-themed spinoff of Spike's popular Lip Sync Battle series, the networks announced Monday.
The special, Lip Sync Battle Jr., will offer a “fresh take” on Spike’s star-studded series and will celebrate kids’ love of music and comedy. While it will feature lip syncing battles made famous by its parent series, it’s unclear whether the special will feature celebrity-kids battling against each other.
In addition, other Viacom brands will develop special editions of Lip Sync Battle events, but Spike would not reveal specifics.
Lip Sync Battle is currently averaging more than 4 million viewers (Nielsen Live+7).
R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.
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