Bob Baskerville has been promoted to CIO of Scripps Networks Interactive Inc., the company announced on Monday.
Baskerville, who has been with Scripps nearly 20 years and was one of the original team members to launch HGTV, will take over for current CIO Ron Johnson after he retires at the end of the year.
In his new role, Baskerville will report to executive VP and CTO Mark Hale and will oversee all of the company's information technology operations. Baskerville currently works as the company's COO for international business.
"Harnessing the potential and opportunity presented by the complex and rapidly-evolving world of technology is paramount to our continued success," Hale said. "When we look at where the world of information technology and role of chief information officer are heading, we hit all the marks with Bob – a transformative leader who is intimately familiar with our business, builds and expands relationships, and takes the right risks. He will marry our overall business needs with the right technology services and solutions to support them."
Scripps Networks' portfolio includes HGTV, Food Network, Travel Channel, DIY Network, Cooking Channel and Great American Country.
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Jessika is content engagement director of Broadcasting + Cable, Multichannel News and NextTV. She has been with the brands in various roles since 2013. In her current role, she works primarily behind the screen, keeping an eye on the website and fixing any site bugs. A graduate of USC Annenberg, Jessika has edited and reported on a variety of subjects for NextTV, including profiles on industry leaders and breaking news.
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