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UP’s 'Bulloch Family Ranch' Sets Ratings Record

The July 17 premiere of reality series Bulloch Family Ranch set a ratings record for Up (formerly GMC TV), network executives said.

The series averaged 343,000 total viewers during its premiere Wednesday, according to Nielsen. In addition Bulloch Family Ranch -- which chronicles the lives of a working class couple that has raised more than 25 kids, most of whom were troubled teens the couple took in -- also ranked as the network’s best-ever series premiere among W25-54 and W18-49, said Up officials.