Revolt Rocks With DirecTV Carriage Deal

By R. Thomas Umstead
published

Music-themed service Revolt recevied an early Christmas gift Thursday, announcing a long-term carriage deal with satellite service DirecTV.

The Sean 'Diddy' Combs founded service will launch on DirecTV's Xtra package, according to network officials. The deal comes six months after Revolt reached a deal with DirecTV owner AT&T for carriage on the telco's U-Verse service. 

“Our new agreement with DirecTV is further proof we are on a fast track to revolutionizing the media industry,” said Chairman of Revolt Sean “Diddy” Combs. “We are achieving what we set out to do 18 months ago - our programming is available on more screens, and our audience is bigger and more powerful than ever before. What a great way to end an already successful 2015 and launch us into the new year. 

Added AT&T chief content officer Dan York: "Revolt brings a fresh and exciting point of view to our channel lineup and we’re pleased to offer it to our customers."

R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.