Nick’s iCarly Telepic Draws Nearly 8 Million Viewers

By R. Thomas Umstead
published

Nickelodeon’s Nov. 8 premiere of its first iCarly original movie broke ratings record for the kids-targeted network.

The movie, iGo To Japan drew 7.6 million viewers, a network record for a live-action television movie for Nickelodeon. The movie, which followed the exploits of iCarly (Miranda Cosgrove) and her friends as they travel oversees to attend a Web-based awards show, also broke ratings records among kids 2-11 (4.3 million) and K2-11 (3.6 million).

Following iGo To Japan, Nickelodeon’s original series debut of True Jackson, VP drew an additional 4.8 million viewers. The series stars Keke Palmer as an enterprising 15-year old that gets tapped to head the youth division of Mad Style, a major fashion label.

iGo To Japan was the most watched entertainment show for the week of Nov. 3 to Nov. 9, but it finished a distant 15th as cable network news coverage of the Nov. 4 presidential election dominated the weekly ratings race.

R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.