As the Boston Bruins moved ahead of the Detroit Red Wings in their opening round NHL playoffs seried, NESN netted the best Game 3 in its history.
The RSN, which is celebrating its 30th anniversary year, netted a 12.7 rating in the Boston DMA with its presentation of the Bruins’ 3-0 win over the Red Wings, according to Nielsen data. The April 22 telecast also marked NESN’s second-best delivery for a game that was not a series-clinching contest, behind only another Original Six matchup, a double-overtime affair against Montreal in 2012 that garnered a 12.9 mark in the Hub.
Tuesday’s telecast stands at the 10th best Bruins playoff rating in NESN history. NESN’s highest-rated Bruins game ever was Game 7 of the 2012 Eastern Conference Quarterfinals on April 25, 2012 against the Washington Capitals, which garnered a 19.6 rating/31 share in the Boston DMA. The top eight Bruins ratings in NESN history were all clinching scenario games (five Game 7s, two Game 6s and one Game 4 from the 2011 Conference Semifinal sweep of the Philadelphia Flyers).
NESN’s first round Stanley Cup Playoff coverage continues Thursday night with Game 4 in Detroit. Pre-game coverage begins on NESN at 7 p.m.
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