NBC, CBS split sweeps week win
By B+C Staff published
The first full week of the November sweeps was split by NBC and CBS.
CBS won the week of Nov. 5-11 in both households (9.4
rating/15 share) and total viewers (14.4 million), while NBC grabbed the adults
18-49 title with a 4.9/13, according to Nielsen Media Research.
Led by strong ratings for C.S.I., Survivor: Africa and the Country Music Awards, CBS finished in a tie with Fox for second place in adults 18-49 (4.6/12) for the week.
ABC got a lift from the debut of NYPD Blue and airing of Saving Private Ryan, posting its strongest audience (11.3 million) and adults 18-49 (4.2/11) averages in six weeks.
UPN topped The WB in both total viewers (4.8 million vs. 4.3 million) and adults 18-49 (2.2 rating vs. 1.8 rating).
- Joe Schlosser
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