Microsoft Corp. and Chyron Corp. have jointly developed software that can automatically manage and deliver interactive TV triggers to multiple channels.
Similar to an HTML or Web site application, the Chyron Metaplayer allows user to manage and maintain millions of hyperlinks instantaneously, by collecting incoming interactive triggers from multiple sources and
Network operators will create and deliver this ITV content
through the Microsoft TV platform.
- Michael Grotticelli
The television industry's top news stories, analysis and blogs of the day.
Thank you for signing up to Next TV. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.