Syndicator Litton Entertainment has signed on as the distributor of off-Weather Channel series, Storm Stories.
The half-hour syndicated hybrid news/entertainment unscripted series is about nature's fury, but it is also about localized programming that allows the station to brand the show via cut-ins from the local weather anchor and local news updates.
The show has been a winner for Weather Channel, boosting time period delivery for the key news 25-54 demo by 67% in prime time.
The show is hosted by Weather Channel anchor Jim Cantore.
The smarter way to stay on top of broadcasting and cable industry. Sign up below.
Thank you for signing up to Broadcasting & Cable. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.