MTV2 will lace up for its sophomore season coverage of the Lingerie Football League.
The network's LFL Presents: Friday Night football On MTV2 kicks off Aug. 26 and will feature 20 live regular season game telecasts over the course of the season, the network said.
In its first season on MTV2, LFL Presents: Friday Night Football- which features women adorned in lingerie, helmets and shoulder pads playing 7-on-7 full-contact tackle football - improved its Friday 11 pm to 11:30 pm time period with all key MTV2 demographics, including a 13% increase among the network's core men 12-34 audience, said network officials.
R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.
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