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LG, Samsung, Panasonic Score Access To NBA Game Time Service

NBA Digital will make its NBA Game Time digital application available to several distribution outlets, including LG NetCast, Panasonic Viera Connect and Samsung Apps, the company announced today.
As part of the deal, NBA Game Time will be available as a free version that will offer live scores, player stats, standing and game highlights, and a premium version that will feature access to live NBA games via the NBA League Pass Broadband package, according to NBA Digital officials.
Along with the new deals, NBA Game Time is also available to Google TV, Roku and Vizio Internet Apps devices.

"Just as Game Time has been available across multiple mobile platforms from its inception, we are extending this philosophy to the connected device world of the living room," said Bryan Perez, Senior Vice President and General Manager of NBA Digital in a statement. "This adds to our ability to reach fans across multiple platforms; wherever they are, whatever device they are using, whenever they want, we will be there to provide them with the NBA content they want."

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.