Tyler Perry continues to drive big ratings for OWN.
The actor/director/producer’s drama series The Haves and The Have Nots set an OWN series ratings record Tuesday, averaging 3.7 million viewers for its fifth season finale.
The series was up 6% over the former record set by the March 2015 finale of season four of the series, according to OWN. The show, which follows the exploits of a rich, white family and the black family of their maid, also posted an 18% increase among women 25-54 compared the March finale, according to network officials.
OWN also drew big numbers for the season three premiere of Tyler series If Loving You Is Wrong, which drew 2.9 million viewers.
Both shows were the most watched cable shows in primetime last night, according to Nielsen.
R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.
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