Fox's Lauritzen Moves to Lussier

By ( Broadcasting & Cable ) published

Scott Lauritzen, senior VP of on-air promotion for Fox Broadcasting, has joined marketing firm Lussier as senior VP and creative director.

Luissier has produced network launch campaigns for high-profile ABC shows Despearte Housewives, Grey's Anatomy, and Lost and topical promos for Ugly Betty, Greys and others.

Lauritzen had been with Fox for 15 years, joining the network as a writer/producer  and helping develop promotions for The Simpsons, America Idol, and Family Guy.

The announcement comes as the industry's promotion and design executives prepare to meet in New York for the annual Promax/BDA convention.

John Eggerton
John Eggerton

Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.