Fox on V-Chip Tear

Fox is doing a bunch of things to ramp up its indecency-enforcement regime.

Entertainment president Gail Berman told lawmakers Thursday that the network would undertake a V-chip/ratings full-court press including: A print ad campaign launching this week in The Washington Post, USA Today, and Newsweek; a boost in V-chip rating PSAs; a news special examining all sides of the indecency issue; and making a show’s rating much more prominent and including it on fox.com.

When asked whether she would encourage co-owned TV Guide to start adding the rating to its print listing, she pointed out that it was already on the Gemstar TV Guide on-screen guide.

More than one congressman at Thursday’s House indecency hearing raised the issue of getting print media to include the ratings with their TV listings.

John Eggerton

Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.