Jodi Flicker and Sharon Merle-Lieberman are coming to The NBC Agency to
develop new marketing partnerships for NBC and its sister cable networks,
Flicker, who was named senior marketing director, comes to The NBC Agency
from advertising agency Saatchi & Saatchi, where she was a management
supervisor on the agency's national Toyota account.
In her new job, Flicker will focus on developing marketing partnerships with
outside companies to get off-channel exposure for NBC programming, including
entertainment and the Olympics.
Merle-Lieberman will be marketing services director working with Flicker
primarily on entertainment.
Previously, Merle-Lieberman was vice president of marketing and product
development for GetMusic.com.
The two will report to Barbara Blangiardi, vice president of marketing and
Broadcasting & Cable Newsletter
The smarter way to stay on top of broadcasting and cable industry. Sign up below
Contributing editor Paige Albiniak has been covering the business of television for nearly 25 years. She is a longtime contributor to Next TV, Broadcasting + Cable and Multichannel News. She concurrently serves as editorial director for entertainment marketing association Promax. She has written for such publications as TVNewsCheck, The New York Post, Variety, CBS Watch and more. Albiniak was B+C’s Los Angeles bureau chief from September 2002 to 2004, and an associate editor covering Congress and lobbying for the magazine in Washington, D.C., from January 1997-September 2002.