ESPN will throw its hat into the pay-per-view boxing ring in April when it teams with boxing promoter Top Rank Inc. for the Terence Crawford-Amir Kahn welterweight championship fight.
The April 20 Crawford-Kahn fight marks the first time ESPN and Top Rank have co-promoted a major PPV boxing card since the two reached a distribution agreement in 2017. It’s unclear how much the fight will cost consumers, or how viewers will be able to access the PPV event.
“Showcasing Crawford-Khan as the first pay-per-view event under the Top Rank on ESPN banner is truly a cause for celebration. Crawford is a world champion, a global phenomenon and perhaps the best pound-for-pound fighter in the sport and Khan is a fighter that everyone wants to see every time he steps in the ring,” said ESPN executive vice president, programming and scheduling Burke Magnus in a statement. “This is what boxing needs, more big-name showdowns, and this fight is a perfect example of the vision that we had when we teamed up with Top Rank.”
The Crawford-Kahn fight is the third PPV boxing match scheduled thus far in 2019, following this Saturday’s (Jan. 19) Showtime-distributed Manny Pacquiao-Adrien Broner fight and Fox Sports’ March 16 Mikey Garcia-Errol Spence Jr. fight.
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R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.