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Disney-ABC Promotes Cheng

Albert Cheng has been elevated to the newly created position of executive vice president, digital media at Disney-ABC Television Group.

Cheng had been senior VP, business strategy and development for Disney and ESPN Networks affiliate sales and marketing.

In his new role, he will be responsible for general management and strategic oversight of digital media, as well as development of ancillary revenue streams for the company’s broadcast and cable networks, including ABC Entertainment, ABC News, ABC Daytime, ABC Family, Disney Channel and SOAPnet.

He will lead a newly formed digital-media team that oversees product development, marketing and operations for the group’s digital-media-content platforms, including video-on-demand, broadband, Web-based and mobile platforms and interactive-television technologies.

Cheng reports to Disney Media Networks co-chairman and Disney-ABC Television Group president Anne Sweeney.