De La Hoya-Mayorga Garners 875K Buys

By R. Thomas Umstead
published

Home Box Office Pay-Per-View’s May 6 Oscar De La Hoya-Ricardo Mayorga PPV-boxing event provided a knockout performance for the industry, drawing 875,000 buys and $43.8 million in revenue, according to HBO officials.

The fight -- in which De La Hoya knocked out Mayorga in the sixth round -- was the best-performing PPV event since De La Hoya’s last fight, a September 2004 bout with Bernard Hopkins. That fight drew 1 million PPV buys and $56 million in revenue.

R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.