Brand Spat: Court TV Threatens A&E
After A&E Television Networks announced plans to launch a channel in Australia called Crime & Investigation Network, Court TV threatened legal action against the rival programmer late Monday, claiming that A&E Networks is capitalizing on its brand.
Last year, Court TV began marketing itself as Court TV: The Investigation Channel.
Court TV doesn't operate in Australia, and A&E Networks has said that it has no immediate plans to launch Crime & Investigation Network in the United States, Court TV's home turf. But Court TV is still miffed about A&E Networks' international expansion with a network in the crime-programming genre.
"While we recognize that imitation is the sincerest form of flattery, we are displeased that A&E would want to capitalize on our brand name, Court TV: the Investigation Channel, rather than demonstrating originality in creating a name of its own. We look forward either to A&E reconsidering its choice of a brand name or to seeing them in court … on Court TV," Court TV said in a prepared statement late Monday.
An A&E spokeswoman said she had not yet seen Court TV's statement.
A&E Networks announced earlier Monday that it cut a deal with News Corp.’s Foxtel cable and satellite platform in Australia to launch a new channel, Crime & Investigation Network.
A&E Networks said it will license the network brand and supply programming to Foxtel, which plans to launch the channel Jan. 1. Foxtel will own and manage the channel.
Multichannel Newsletter
The smarter way to stay on top of the multichannel video marketplace. Sign up below.
Crime & Investigation will replace G4techTV on Foxtel.
Foxtel will run A&E Networks-produced crime shows such as Investigative Reports and Cold Case Files, and Foxtel will add its own content, a spokeswoman said.