Coverage in English and Spanish of the 2015 Copa America tournament in Chile by beIN SPORTS delivered winning results from a tied contest on Monday.
The 3-3 match between Mexico and Chile's national teams averaged nearly 1.5 million viewers across the two networks, which have exclusive rights to the South American international soccer tournament, the programmer said, citing Nielsen live plus same day figures. The results broke down to 1,056,287 viewers on beIN SPORTS en Español, one of the highest-rated telecasts in the channel’s history, and 422,318 viewers on beIN SPORTS, the English-language channel.
Collectively, the two contests that have featured the Mexican National Team (the first was on June 12 vs. Bolivia) have netted close to 2.5 million viewers across the two beIN SPORTS outlets.
Mexico’s next match will be on June 19, versus Ecuador, for a chance to advance into the quarterfinal round. The Copa America final will be played on July 4 and can be seen on the two beIN SPORTS channels and the beIN CONNECT app.
More than 1.3 million viewers have also watched The Express XTRA Chile 2015, the programmer’s daily sports wrap-up show featuring highlights and analysis, since the tournament's opening on June 11-14. The Spanish show features hosts Ana Cobos, Miguel Serrano, Carmen Boquin, and Pablo Mariño, joined by Francisco "Kikin" Fonseca, Sergio Goycochea. In English, host Terri Leigh is joined by analysts Ruud Gullit, Christian Vieri, Juan Pablo Angel, Andy Gray, Richards Keys and Tony Meola, beIN SPORTS said.
“We are thrilled with the results of this match so early into Copa America, but more so, that fans are happy with beIN SPORTS’ programming and coverage from our studios in Chile, Miami and Doha,” Antonio Briceño, deputy managing director of beIN SPORTS, said in a release. “We are pleased with the viewership results thus far and expect continued improvement as the tournament marches along."
Kent has been a journalist, writer and editor at Multichannel News since 1994 and with Broadcasting+Cable since 2010. He is a good point of contact for anything editorial at the publications and for Nexttv.com. Before joining Multichannel News he had been a newspaper reporter with publications including The Washington Times, The Poughkeepsie (N.Y.) Journal and North County News.
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