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B&C BEYOND: APRIL 11, 2011

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Get your remote ready - this week's TV schedule is packed with premieres! Schedule below:

Monday, Apr. 11: Law & Order: Los Angeles, NBC, 9 p.m.
Tuesday, Apr. 12: Deadliest Catch, Discovery, 9 p.m.
Wednesday, Apr. 13: Happy Endings, ABC, 9:30 p.m.
Friday, Apr. 14: Friday Night Lights, NBC, 8 p.m.
Sunday, Apr. 17: Games of Thrones, HBO, 9 p.m.

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View photos from recent industry events, including the Bravo, FX and The Hub upfronts...

Click here to view the slideshow.

Mr. Smith Goes to Vegas

Smith, President of the National Association of Broadcasters, weighed in with
B&C on the key issues facing his industry as it gathers in Las Vegas this

Click here to read the complete story.

Upfront Central:

Keeping the Roll Going at Discovery

Looking at the strength of the scatter market, some network executives are predicting that prices and volume in this year's fast-approaching upfront will surpass double digit increases and could reach 15% or more. But Discovery Communications' Joe Abruzzese believes that such posturing could send money away from TV when Discovery is on a roll.

Click here to read the complete story.

Orlando PBS Station Sold
Community Educators of Orlando/Daystar grabs WMFE; seller says he couldn't afford to keep its PBS affiliation More.

Elmer Baldwin Named Internet Broadcasting CEO

Twin Cities tech chief succeeds Lebow at IB, which handles Web business for stations owned by Hearst TV, Post-Newsweek and others More.

Covering Liz
Legend's death sparks ratings for syndie mags More.

Futurama Cleared in 90% of Country for Fall Debut
Fox, Tribune, Sinclair, Hearst, CBS among station groups to sign on More.