AT&T is hoping to entice some of its 95.5 million wireless subscribers to sign up for U-verse TV service, offering those who switch from cable or satellite TV a $45 monthly price break for six months.
The offer is available to customers who already have AT&T Mobility Nation 450 or higher plans, and subscribe to the U-verse U300 TV programming tier or higher and U-verse Internet Max (downstream up to 12 Mbps) or higher. The $45 monthly discount for six months offer -- a total savings of $270 -- is scheduled to run through July 16.
AT&T requires a one-year term for bundled U-verse services, with an early termination fee of up to $180 if services are terminated. In addition, a one-time TV service activation fee of $29 applies.
Last year the telco debuted U-verse Choice bundles, which let customers choose three out of four services for their bundle, picking either home phone or wireless as their voice option. AT&T also offered a price break of up to $60 per month on a four-service bundle.
AT&T also touted a new U-verse triple play bundle of $89 per month for 12 months with a one-year contract. That includes U-verse TV U-family with Total Home DVR; U-verse High Speed Internet Pro (up to 3 Mbps downstream); and either AT&T Nation 450 wireless voice with unlimited messaging or 250 minutes of digital home phone calling with U-verse Voice 250.
As of the end of 2010, AT&T reported 2.99 million U-verse TV subscribers. The company is scheduled to report first quarter 2011 results on Wednesday morning.
The smarter way to stay on top of the multichannel video marketplace. Sign up below.
Thank you for signing up to Multichannel News. You will receive a verification email shortly.
There was a problem. Please refresh the page and try again.