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AT&T, DirecTV Renew Bundle Deal

AT&T and DirecTV have signed a three-year extension through March 2015 of their agreement to offer DirecTV as part of a package of AT&T service in markets where the phone company offers residential broadband and voice.

DirecTV is part of a quadruple bundle of video, broadband, landline and wireless service in the 22 states where AT&T offers residential broadband.

AT&T's own U-verse video service and DIRECTV are both offered in those 22 states, but DIRECTV is an option for AT&T customers not in a U-verse market or area in those states, said an AT&T spokeswoman.

She said the announcement should not be read as an indication of how fast that U-Verse rollout is going, or expected to go, and that as is the case in some markets now, AT&T could eventually be offering both its own and DirecTV's video service to customers in some of those markets.

"We want all of our customers to have the option to receive a complete, integrated bundle of services from us, including TV," said Jeff Weber, VP of video services, AT&T Mobility and Consumer Markets, in a statement. "AT&T | DIRECTV service allows us to offer customers the best entertainment and communication services in areas where U-verse is not available, including compelling features that enhance their entertainment experience."

Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.