American Idol continued to dominate primetime on Jan. 14 on its second night of two-hour audition shows, averaging an 11.6/29 in the 18-49 demo. That was essentially even with the 11.6/28 in its season debut on Jan. 13. That is down from the 12.6/30 Idol scored with its second night last season, but so is viewing in general.
The bigger and better news for Fox is that last year, Idol declined by more than 3 rating points from its first to second night of the season (from a 15.7/36 to 12.6/30).
Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.
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