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Latest about Walmart

As Back-to-School Season Starts, EDO Rates Walmart As Most Effective Convergent TV Advertiser Among Department Stores
By Jon Lafayette published
Target bucks trend with linear ads outperforming streaming

Walmart Taking Second Try At Antitrust Filings on Vizio Acquisition
By Jon Lafayette published
Initial filing withdrawn after informal discussions with regulators

Walmart Agrees To Buy Smart-TV Maker Vizio for $2.3 Billion
By Jon Lafayette published
Retailer will use SmartCast to connect with customers

Roku's Momentum (Once Again) Grinds to a Halt Amid Reports of Walmart Buying Vizio
By Daniel Frankel published
Roku's stock is down more than 7% heading into Thursday's Q4 earnings call, as analyst Michael Nathanson describes a potential entry into the CTV advertising market by Walmart a very surprising and very direct challenge specifically for Roku

Analyst Says Walmart Buying Vizio Could ‘Disrupt’ CTV Market
By Jon Lafayette published
Vizio stock jumps 25% after 'WSJ' reports sale talks

NBCU, Walmart Let Peacock Viewers Buy ‘Below Deck’ Items
By Jon Lafayette published
During pause ads, fans can look through a carousel of products using their remote control

Walmart Set to Take Google TV Gadget Pricing Even Lower With New Onn.-Branded HD-Only Streaming Stick
By Daniel Frankel published
Walmart already plunged Google TV into the $20 range back in February with a widely acclaimed 4K player puck

NBCUniversal Joins Walmart Connect Partner Lab To Test Retail Impact of Ads on Streaming Sports
By Jon Lafayette published
Roku expands relationship with retail giant
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