programmatic advertising AMC Goes Programmatic With Linear Cable Networks Ad-tech partners include FreeWheel, The Trade Desk and Canoe Ventures Convergence Gives Publishers More Ways To Sell Their Inventory Platforms must address the huge gap between programmatic and premium Teads Creates High-Attention Ad Marketplaces Using Adelaide Metrics Programmatic platform sees improved results Latest programmatic advertising Weaving a Programmatic Web By George Winslow (Broadcasting & Cable) published 29 June 15 Multichannel News Programmatic Buying Hits $14.2B in 2015 By Jon Lafayette published 29 September 15 Multichannel News More Advertisers Using Data to Target Campaigns By Jon Lafayette published 6 August 15 Multichannel News Visible World Joins Comcast's Ad Orbit By Jeff Baumgartner published 4 June 15 Multichannel News Cord-Bundlers Are the True Disruptors By Randy Cooke, SpotXchange published 1 June 15 Multichannel News AOL Nabs Millennial Media By Jeff Baumgartner published 3 September 15 Multichannel News Videa Taps Oscar Rondon as VP of Product By Jeff Baumgartner published 9 May 17 Multichannel News Tube Mogul Sold To Adobe for $540M By Jon Lafayette published 10 November 16 Multichannel News Spotify Snares Content Recommendations Company MightyTV By Jeff Baumgartner published 30 March 17 Multichannel News The Digital Video Advertising Juggernaut By Ian Wheal, Adstream published 12 December 16 Multichannel News 123456Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. MOST READ1Sinclair Names Kevin Coskren Chief Meteorologist at KTUL2‘Dora’ Renewed on Paramount Plus 3Bidders Interested in Buying Bounce, Says Scripps CEO Adam Symson 4Offbeat Comedy ‘The Outlaws’ Returns to Prime Video Next Month 5MTV Moving VMAs To New UBS Arena in New York