iSpot TV

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Taysom Hill (7) of the New Orleans Saints during a Monday Night Football game

Broadcast Nets Show Gains in Ad Impressions Despite Strikes, iSpot Study Finds

By Jon Lafayette published

Ad loads fell 2% at Big 4

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Comcast Advertising FreeWheel AudienceXpress

Comcast’s AudienceXpress Evaluating Use of iSpot Data

By Jon Lafayette published

Aims for more accurate targeting, attribution reporting

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Lindsey Horan of USA and Olympique Lyonnais and Tran Thi Hai Linh of Vietnam and Hanoi WFC compete for the ball during the FIFA Women's World Cup Australia & New Zealand 2023 Group E match between USA and Vietnam at Eden Park on July 22, 2023 in Auckland, New Zealand.

More Advertisers Getting a Kick From Women's World Cup Soccer

By Jon Lafayette published

Ads featuring players score in likability and attention, per iSpot

Advertising
iSpot.tv Attribution Discovery

Media Agency Camelot To Use iSpot Measurement, Currency Capabilities

By Jon Lafayette published

Campaign performance tools also available to clients

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Cheetos Commercial iSpot

First-Half TV Trends: Impressions Grow, Revenue Shrinks, iSpot Says

By Jon Lafayette published

NBA, morning shows, Univision post gains

Advertising
Screengrab of Paul Rudd and Seth Rogen in a 2022 Lay's Super Bowl commercial.

National TV Ad Impressions Fell 3.5% in 2022: iSpot Report

By Jon Lafayette published

Spending off 8.1%

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Mariah Carey at NBC's Thanksgiving Day Parade

NBCU Claims Big Ad Impact Over Thanksgiving Weekend

By Jon Lafayette last updated

Data from iSpot puts ad reach at 128 million adults

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iSpot.tv Attribution Discovery

National CineMedia Hires iSpot.tv To Gauge Movie Ad Incremental Reach

By Jon Lafayette published

Clients will also get better attribution and tune-in reporting

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Johnny Davis #1 of the Wisconsin Badgers drives to the basket during the first half of the game against the Nebraska Cornhuskers at Kohl Center on March 06, 2022 in Madison, Wisconsin. Nebraska defeated Wisconsin 74-73.

Measurement March Madness Produces Fresh NCAA Viewing Stats

By Jon Lafayette published

Games generated 8.6 times more impressions than any other show

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George Stephanopoulos (right) and Robin Roberts will both guest host 'Jeopardy!' this summer.

National TV Ad Spending Rose 37% to $9.74 Billion in Q1: iSpot

By Jon Lafayette published

Insurer GEICO was most-seen brand

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