Latest Gracenote
Gracenote Launches Nexus Auto Data Platform for In-Car Media Operating Systems
Metadata enables customized features for connected vehicles
As Streaming Choices Expand, Viewers Are Moving To Ad-Supported Services
Nielsen’s Gracenote unit marks trend toward classic TV content
Gracenote Joins Board of Entertainment ID Registry
Group’s system for identifying content boosters streaming media supply chain
Nielsen Tells FCC It Could Have a Streaming Diversity Reporting Solution
Regulator has been getting pushback on potential distributor-data mandate
Nielsen’s Gracenote Analyzes Streaming Content for Bingeability, Viewer Loyalty
Data aims to help optimize buying and acquisition strategies
Nielsen’s Gracenote Unit Launches Product for Streaming Platforms
Enables content discovery for ad-supported linear channels and virtual MVPDs
Gracenote Launches Tool That Predicts Content Performance
Nielsen’s Gracenote unit said it is launching a new tool that predicts how content will perform with audiences.
Nielsen Shifting to Individual Commercial Measurement With Extreme Reach
Nielsen said it would be working with ad tech firm Extreme Reach as it moves to measuring the audiences for individual commercials and revamps its outdated measurement system.
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