Latest about FreeWheel
FreeWheel Integrates Samba TV’s ACR Data for Campaign Targeting
Clients can create custom audience segments for ads on linear, streaming and on-demand content
FreeWheel Names Kris Magel Head of Global Agency Partnerships
Agency veteran was most recently at Samba TV
FreeWheel Unleashes CTV Performance-Marketing Tools
Cost per acquisition strategy is driven by machine learning
FreeWheel Upgrades Programmatic Buying of Ads in Live Streaming Events
Brands like live TV for concurrent viewing, engagement
Fox, FreeWheel Expand Playbook With Dynamic Ad Insertion in College Football Games
Integration with AdRise to enable programmatic buying across Fox portfolio
It’s Not The Ads, It’s How They’re Delivered, New FreeWheel Study Finds
Latency, slates and unnatural ad breaks can reside recall
Clients of Independent Agencies Boost Programmatic Buying
FreeWheel study finds impressions up 24% among smaller marketers
FreeWheel Introduces Way To Manage Upfront Buys–Even Programmatic Deals
AMC, NBCU, Warner Bros. Discovery sign up for Allocation Module
