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Tubi Active Users Up 65% in August to 33 Million

(Image credit: Tubi)

Purchased by Fox Entertainment for $440 million over the spring, free-to-consumer streaming service Tubi is still pumping out press releases full of gaudy growth numbers.

The AVOD platform said its monthly active users were up 65% year over year in August to 33 million. 

Also read: Tubi: Everything You Need to Know About Fox’s Big $440M AVOD Buy

The platform surpassed 200 million hours of total viewing time (TVT) in April and hasn’t looked back, blowing past that benchmark every month since, a 104% increase over the same five-month period in 2019. 

Internationally, Tubi also saw a recent 95% TVT uptick in Canada and a 242% TVT increase in Australia. Viewing in Mexico, where Tubi just deployed in June, is up 9x, the company said. 

“Tubi’s surge in viewership is a testament to 2020 becoming the year of AVOD,” said Farhad Massoudi,” CEO of Tubi, in a statement. “As we further grow our offering and capitalize on our partnership across FOX’s IP, we continue to develop a unique value proposition for many of today’s households seeking cost-free premium entertainment.”